Compare
Compare Mati with how it is usually done.
Mati is one system that runs your go-to-market. It keeps a live picture of your market, buyers and competitors, plans the campaign, publishes in every channel, names the companies that came and follows up with outbound. The usual way is an agency, or five or six tools and the two or three people who run them.
The whole job
Each tool does one job. Mati runs them as one process.
The usual way
Five or six tools, and the people to run them
- Market, ICP and keyword researchAn SEO suite such as Semrush£113
- SEO articlesAn optimisation tool such as Surfer SEO£45
- Writing the articlesA freelance copywriter, three days a month£1,320
- AI-answer trackingAn AI-visibility tracker such as Surfer AI Search Analytics£72
- LinkedIn postsA LinkedIn writing and scheduling tool such as Taplio£30
- Website visitor identificationA visitor identification tool such as Leadfeeder£96
- Outbound sequencesA sequencing tool such as lemlist£52
- Following up the leadsA sales development representative (SDR)£2,455
- Running it all, every weekTwo people: a content manager and an SEO manager£8,615
A month, the usual way£12,798
With Mati
One system runs all of it
- Every one of those jobs, from one plan
- One person approving, minutes a week
- Inbound that turns into named companies, then outbound
- Onboarding
- Minutes
- Request to finished work
- Minutes
- Pipelines
- Every day, every week
- Market and competitor comparisonDaily
- Google metrics: clicks, impressions, positionsDaily
- Companies visiting your site, and leadsDaily
- Outbound, on each sequence's own scheduleDaily
- Keyword research and clustersWeekly
- AI-answer visibilityWeekly
Price
One plan, sized on a call
SEO content
- SEO content optimisationMati vs Surfer SEOSurfer SEO helps a writer draft and optimise each article. Mati runs the whole go-to-market around it: what to write and for whom, the article, the AI answers and posts from the same plan, the companies that read it, and the outbound that follows.Read the comparison
- AI writing for marketing teamsMati vs JasperJasper writes what a marketer asks for. Mati works out what to ask for: it reads your market and buyers, plans the campaign, writes for search, AI answers and LinkedIn, then names the companies that came and follows up.Read the comparison
How we compare, and how to check us.
- Every fact about another company has a source. Prices, plan names and features come from that company's own pricing and product pages, checked in October 2026, with a link beside each one. Prices change, so check the link before you buy.
- We compare the whole job, not one feature. A single-job tool is often better at its one job. The question is what it takes to get from your market to a conversation with a buyer: the tools, the people who run them, and how long each step takes.
- The usual way is priced from public figures. Tool prices are list prices billed monthly, converted to pounds at the European Central Bank rate. Salaries are UK medians from published salary guides, before employer costs.
- Mati's side says only what Mati does today. Outreach runs as a rehearsal before anything is sent, and visitor tracking names companies, never people.
- Where Mati stops today, we say so. Mati takes you from your market to a drafted conversation with the right person. Following up with companies that are not ready yet, and handing replies to your CRM, stay with your team and your CRM for now.
Talk to the founders
Start with the site you already have.
One call is enough to get moving. Thirty minutes with a founder, on your site and your buyers.
Aditya GudipudiCo-founder & CEO
Prasanth RavulapalliCo-founder & CTO