SEO content automation for the articles your buyers search for.
Automated keyword research, briefs, SEO content writing in your voice and publishing to your CMS as drafts, with every figure sourced. One part of how Mati runs your GTM: topics come from your research and plan, carry on into AI answers and LinkedIn, and the companies that read them show up in leads. You approve twice.
SEO content automation is software doing the repetitive parts of SEO content, such as research, briefs, first drafts and publishing, while a person makes the decisions.
Part of Get found · Growth plan
- TopicTop opportunity from Research12,100 a month · easyChosen
- Brief4 sections · 3 sourcesApproved
- Draft6 min read · every figure linkedYour approval
- Publishhiremati.ai blog, as a draftNext
- MeasureSearch Console and GA4Daily
SEO workflow automation, with two stops for your approval.
Step 1: Start from the research
Each article comes from a keyword cluster in your research, grouped by buying problem and ranked by priority.
Step 2: Approve the brief
Each article starts as a brief: who it’s for, the angle, the outline, the keywords with real volumes and where each one goes, who ranks today, and the sources it will cite.
Step 3: Approve the draft
Mati writes the article in your site’s voice and does the on-page SEO: the SEO title, the meta description and each keyword in its place. Every figure is traced to a source or removed. You read it, ask for changes in chat, and approve.
Step 4: Publish and measure
One click sends it to your CMS as a draft. Search Console and GA4 then show the clicks, positions and conversions it earns.
- For
- Founders and heads of growth at B2B teams without a marketing team.
- Outline
- What an intent provider is · Where intent data comes from · What it costs · Acting on it this week
- Checks
- Answers the question in the first line · in our voice, from the knowledge base
SEO content writing for Google and for AI Overviews.
- Written for AI Overviews too
- Each article answers the question in its first lines, so Google AI Overviews and AI assistants have something to quote. The AI overviews tracker on the AI answers page shows whether they did.
- Your voice, your facts
- The writer matches how your site writes and draws on your knowledge base. It won’t invent a customer, a number or a quote.
- Every figure sourced
- A statistic in the draft is traced to its source. If it can’t be traced, it comes out.
- On-page SEO in every draft
- An SEO title of 60 characters or fewer, a meta description of 150 to 155, each keyword placed in a heading, the body or the FAQ, and Article and FAQ structured data.
- Always a draft first
- Articles land in WordPress, HubSpot or Webflow as drafts. Nothing goes live without you.
- Search Console results
- Clicks, impressions, CTR and position per page and query, synced daily.
- GA4 results
- Sessions, key events and the landing pages that converted, so you see what the traffic did.
Works with the tools you already use.
- Google Search Console
- Google Analytics 4
- WordPress
- HubSpot
- Webflow
SEO tools and SEO writing: what teams ask before they switch.
What is SEO content automation?
SEO content automation is using software for the repetitive parts of SEO content, such as research, briefs, first drafts and publishing, so a person only makes the decisions. With Mati you approve the brief and the draft, and the rest is done for you.
What are the best SEO content automation platforms for hitting aggressive growth targets?
For aggressive growth targets, pick a platform that runs the whole workflow, from research to a draft in your CMS, not just the writing; Mati is built that way. It picks articles from keyword clusters ranked by priority, drafts them in your voice with every figure sourced, sends them to WordPress, HubSpot or Webflow, and tracks the results in Search Console and GA4. You approve each brief and draft.
Can you automate SEO?
Most of it. Research, keyword clustering, briefs, drafting, sourcing every figure, publishing as a draft and measuring the results are automated in Mati. Two things are not: your approval of the brief and the draft, and the facts about your own business, which come from your knowledge base, never from the model.
How can I use social media management & automation to scale content production for SEO?
Plan one topic and let it feed both channels: an SEO article that answers the search, and social posts that carry the same idea to people. Mati does this with LinkedIn, the network it publishes to: each campaign topic becomes an article and LinkedIn posts in your voice, scheduled from one plan, so one piece of research produces both. It does not post to other social networks.
What is SEO software?
SEO software helps a site rank on Google by researching keywords, checking pages, tracking positions or helping write content. Most tools do one of those. Mati runs them as one piece of work, from the keyword research to a draft in your CMS and its results in Search Console.
What are the best free SEO tools?
Google Search Console and Google Analytics 4 are the best free SEO tools to start with: they show the searches you appear for, your clicks and what visitors did next. Mati connects to both and uses them to choose what to write and to measure it. Mati itself is not free; it is sized on a call.
How do you write SEO content for a website?
Start from what your buyer searches, answer the question in the first lines, cover it better than the pages ranking today, and cite every figure. Mati writes each article that way, from a brief you approved, in your site’s voice, and you approve the draft before it goes to your CMS.
What should an SEO checklist include?
An SEO checklist should cover the searcher’s intent, the title and meta description, the outline, the keywords, the sources, internal links and page health. In Mati the brief is the checklist: it adds real keyword volumes, who ranks today and the site audit’s checks, and the draft is checked against it before you see it.
What is an SEO title?
An SEO title is the page title Google shows as the link in its results, best kept under 60 characters with the main keyword near the front. Mati writes one for every article, with a meta description of 150 to 155 characters.
What is on-page SEO?
On-page SEO is everything on the page itself that helps it rank: the title, meta description, headings, content, internal links and structured data. Mati does it in the draft: each target keyword is placed in a heading, the body or the FAQ, and the article carries Article and FAQ structured data.
What is mobile SEO?
Mobile SEO makes pages fast and easy to read on phones, because Google ranks the mobile version of your site. Mati’s site audit measures your Core Web Vitals on mobile with Google PageSpeed and lists what to fix.
Is SEO worth it for a B2B company?
Yes, for most B2B companies: buyers research on Google and in AI answers before talking to sales, and a ranking page keeps bringing them in for months. Mati measures every article in Search Console and GA4, so you see whether it paid off.
Will automated SEO content hurt my rankings?
Google ranks helpful, accurate content regardless of how it was drafted. Mati writes from your own knowledge and cited sources, removes any figure it can’t trace, and waits for your approval before anything is published.
Which CMS does Mati publish to?
Mati publishes to WordPress, HubSpot and Webflow. Articles always arrive as drafts, so you publish from your own CMS.
How do you choose keywords for SEO?
Choose searches your buyers make that your site can credibly answer, group them so one page covers one intent, and start where competitors leave a gap. Mati works from keyword clusters built on real search data, your competitors’ gaps and your Search Console queries, ranked by volume, gap keywords, coverage and priority.
How do I see whether an article worked?
Mati reads Search Console for clicks, impressions, CTR and position, synced daily, and GA4 for sessions, key events and the landing pages that converted.
How is Mati different from content SEO tools like Surfer SEO or Scalenut?
Those tools help a writer optimise an article; in Mati the article is one step of your GTM, run end to end. Mati decides what to write, writes it, publishes it and connects it to your AI-answer and LinkedIn work, with you approving at two points.
See which articles Mati would write first.
One call is enough to get moving. Thirty minutes with a founder, on your site and your buyers.
Aditya GudipudiCo-founder & CEO
Prasanth RavulapalliCo-founder & CTO