The AI visibility tool that tells you why ChatGPT does not mention you.

Answer engine optimisation, done weekly: an AI visibility check across the AI search engines your buyers use, ChatGPT, Perplexity, Gemini and Google AI Overviews. Who gets cited, and what would change the answer. One part of how Mati runs your marketing end to end: the same plan sets the questions and the articles that answer them.

Answer engine optimisation (AEO) is making your company the source AI assistants cite when buyers ask them a question: where SEO earns a ranking on Google, AEO earns a mention and a link inside an AI answer.

Part of See where you stand · Starter plan

AI answers · last 28 days
  • 47Buyer questions944 answers from ChatGPT, Gemini, Perplexity and GoogleTracked
  • 50Answers that mention MatiOut of 944Tracked
  • 16Answers that cite hiremati.aiWith a link to the siteTracked
  • 10ChatGPTMentioned in 235 answers, never citedGap
How it works

AI search visibility, checked every week.

  1. Step 1: Approve the questions

    Mati proposes the prompts your buyers ask, from “what is…” to “best tool for…”, and you approve or reject each one.

  2. Step 2: Run the AI visibility check

    Each week Mati checks ChatGPT, Perplexity, Gemini and Google AI Overviews in your markets and keeps every answer.

  3. Step 3: See where you stand

    Your citation rate per platform, brand mentions tracked separately, share of voice, and the competitors cited instead of you.

  4. Step 4: Fix, then re-measure

    Recommendations say what to publish or change. Mark one done and Mati re-measures, so you see the before and after.

Who gets cited47 buyer questions
Cited most
HubSpot.
The plan
Win the questions HubSpot owns, in weeks 3–4.
Measured
Weekly, beside the Search Console data.
What you get

Every AI search engine, every answer and citation, kept.

Four AI platforms
ChatGPT, Perplexity, Gemini and Google AI Overviews, checked weekly in each market you sell in.
Citations and mentions
Being linked as a source and being named in the answer are tracked separately, because they are different wins.
Share of voice
How often you are cited compared with each competitor, with a leaderboard of who AI assistants prefer.
Gaps
The questions where competitors are cited and you are not.
Every answer on file
Read the raw answer each assistant gave and the sources it cited, run by run.
Before and after
Mark a recommendation done and Mati re-measures, so you see whether it changed the answer.
Connects to

Works with the tools you already use.

Mati connects to ChatGPT, Perplexity, Gemini and Google AI Overviews, and works from your own accounts.
  • ChatGPT
  • Perplexity
  • Gemini
  • Google AI Overviews
Questions

AEO vs SEO, and why AI visibility matters now.

What is an AI visibility tool?

An AI visibility tool checks what AI assistants say when buyers ask about your category: whether they name you, cite your site, or recommend a competitor. Mati runs that check every week across ChatGPT, Perplexity, Gemini and Google AI Overviews, keeps every answer, and says what to publish or change.

What is answer engine optimisation (AEO)?

Answer engine optimisation (AEO) is making your company the source AI assistants cite when buyers ask them a question. It is also called generative engine optimisation (GEO). In marketing, it is the AI-answer side of being found. Mati measures it weekly across ChatGPT, Perplexity, Gemini and Google AI Overviews.

AEO vs SEO: what is the difference?

SEO earns your page a ranking in Google’s list of results; AEO earns your company a mention or a cited link inside an AI assistant’s answer. Both reward useful, specific content, but AEO works with questions instead of keywords, answers instead of rankings, and citations instead of clicks. Mati runs both from one campaign plan and measures each: Search Console for SEO, weekly citation checks for AEO.

How do I get cited by ChatGPT?

Publish clear, specific answers to the questions your buyers ask, get mentioned on the sites assistants already trust, and make your site readable by AI crawlers. Mati shows which questions you are losing, who is cited instead, and what to publish to change it.

How do I check my AI visibility in ChatGPT?

Ask ChatGPT the questions your buyers ask, every week, and record whether it names or cites you; Mati does this for you. You approve the questions, and Mati checks ChatGPT, Perplexity, Gemini and Google AI Overviews in each market, keeps every answer, and shows your citation rate against competitors.

What is generative engine optimisation?

Generative engine optimisation (GEO) is shaping your content so generative AI, like ChatGPT and Gemini, uses and cites it when it writes an answer. It is the same work as AEO under another name, sometimes called LLM optimisation: clear answers, specific facts, sources assistants trust, and a site AI crawlers can read.

Which AI search optimisation tool is most intuitive?

The one that tells you what to do next, not only a score: which questions you lose, who is cited instead, and what to publish. In Mati you approve the questions, read every answer, act on a recommendation, mark it done, and see the re-measured result.

Which AI assistants does Mati track?

Mati tracks ChatGPT, Perplexity, Gemini and Google AI Overviews, checked every week in each market you sell in.

What is AI share of voice?

AI share of voice is the share of AI answers in your category that cite you, compared with each competitor. Mati measures it weekly and shows a competitor leaderboard.

What is the difference between a citation and a mention?

A citation is when an AI answer links to your site as a source. A mention is when it names your brand. Mati tracks the two separately.

What is Google AI Mode, and does Mati track it?

Google AI Mode is Google’s conversational search, where a full AI answer replaces the list of links. Mati checks Google AI Overviews, ChatGPT, Perplexity and Gemini every week. It does not check AI Mode as a separate surface today; AI Mode draws on the same pages and sources as AI Overviews, so the same work moves both.

What are the top AI search engines?

ChatGPT, Google’s AI Overviews and AI Mode, Gemini, Perplexity, Microsoft Copilot and Claude are the ones most people use. For a B2B company, the ones that matter are those your buyers ask: most often ChatGPT, Perplexity, Gemini and Google’s AI Overviews. Mati tracks all four in each market you sell in and shows which competitors they cite instead of you.

Talk to the founders

See what AI assistants say about you today.

One call is enough to get moving. Thirty minutes with a founder, on your site and your buyers.

  • Aditya GudipudiCo-founder & CEO
  • Prasanth RavulapalliCo-founder & CTO
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Book a call

You confirm the exact time on the next step.